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Jonathan Zelcer
President & Founder
jonathan@trulypanama.com

ABOUT

  • At Truly Panama, we are a team of passionate Panamanian experts committed to crafting exceptional, tailor-made experiences for the most discerning travelers. Since our founding in 2011, our mission has been to deliver high-quality journeys that go beyond the ordinary, offering guests a deep immersion into Panama's stunning natural beauty and vibrant cultural heritage.

  • Led by Jonathan Zelcer, a Condé Nast Top Travel Specialist  with a strong background in hospitality and culinary arts, we combine expert knowledge with a personal touch to create unforgettable, bespoke adventures. Whether it's exploring pristine rainforests, savoring world-class cuisine, or diving into local traditions, we ensure that every experience with Truly Panama is one of authenticity, luxury and unmatched quality.

MAIN DESTINATIONS  

  • Panama City

  • Boquete and Coffee Region

  • Gulf of Chiriqui

  • Portobelo

  • Pearl Islands

  • Bocas del Toro

  • Valle de Aton

  • San Blas

  • ​Coiba Island

  • Escudo de Veraguas

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HIGHLIGHTS

  • Tailor-Made Experiences: Customized travel itineraries that cater to the unique preferences and interests of each traveler.

  • Local Expertise: Our team comprises local professionals who bring authentic insights and knowledge to every journey.

  • Cutting-Edge Adventures: We are constantly exploring new and exciting ways to experience Panama, ensuring our offerings are always fresh and innovative.

  • Environmental Conservation: We prioritize sustainability and encourage our clients to participate in conservation efforts, promoting a positive impact on the environment.

  • Social Inclusion: By hiring locally and supporting community projects, we contribute to the social and economic well-being of the regions we operate in.

  • Personalized Service: From the moment you contact us, our focus is on understanding your needs and exceeding your expectations.

  • Unmatched Knowledge: Our deep understanding of Panama’s diverse landscapes, cultures, and hidden gems ensures an unparalleled travel experience.

  • Sustainable Travel: We are committed to promoting responsible tourism practices that protect and preserve Panama’s natural and cultural resources.

  • Community Focus: Supporting local communities is at the heart of our operations, ensuring that your travel experience also benefits the people of Panama.

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